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Visiting card of Kaamwali Bai in Pune India
Dhanshri have a maid named Geeta but since Geeta was facing financial crunch, she thought to help her get more business (Work). Her visiting card idea was such a hit that Geeta's phone didnt stop ringing.
Dhanshri is based out Wadhwan area of Pune. Dhanshri created this visiting card & made it viral on the social media site. This is the true power of social media when used right. Geeta is getting calls from as far as Mumbai for work. I guess the only thing the visiting card is missing is the number of leaves Geeta would take in a month :)
Do share your thoughts on this
Trending Visiting card of Kaamwali Bai in Pune India
Geeta Kale works as a house-help in Pune at Dhanashree Shinde's residence apart from other places. As for the rest, you need to know the story behind the visiting card because it is simply heartwarming.
The story began earlier this week when Kale walked into her employers house in a rather foul mood. Her employer, Dhanashree Shinde, a senior brand manager with a realty company, could sense that all was not well. "I could easily sense it. I thought it might be related to something that has happened in her home. So I asked her what is wrong?," says Shinde. Kale replied that she had lost one of her jobs the day before for no fault of hers. (Maid servants like Kale typically do several jobs from cooking to cleaning in multiple households to make their ends meet.) After consoling her, Shinde asked her what was she going to do now. Kale responded, “I don’t know what to do next, but I will start looking for a new job.”
Kaamwali Bai's Visiting Card in India
Shinde, who was earlier the digital head for an ad agency recalled visiting a website where one could make visiting cards. "I quickly opened my MacBook and started designing her cards. I called her from the kitchen and asked her to sit besides me to note down the rates of her household chores. In the next ten minutes the card design was ready," says Shinde.
The society watchman stepped into the scenario as well as Dhanashree told Geeta to distribute the cards in their neighbourhood with his help. "This seemingly small step taken towards extending help catapulted into an unimaginable reaction! Not only has this unique business card become an overnight internet sensation but also, Maushi's phone just hasn't stopped ringing," Asmita added.
The society watchman stepped into the scenario as well as Dhanashree told Geeta to distribute the cards in their neighbourhood with his help. "This seemingly small step taken towards extending help catapulted into an unimaginable reaction! Not only has this unique business card become an overnight internet sensation but also, Maushi's phone just hasn't stopped ringing," Asmita added.
"Dhanashree got back home from a long day at work and saw her house maid; Geeta Maushi visibly upset. The reason, losing a job. Not her fault but a situational issue. The bigger problem being, an income deficit, close to 4000 rupees a month! Dhanashree's heart went out for maushi's plight and she decided to put her branding skills to good use. Within twenty four hours, a smart business card was designed and 100 cards printed! Dhanashree further guided maushi to hand out the cards in their neighbourhood with the help of the society watchman. This seemingly small step taken towards extending help catapulted into an unimaginable reaction!!! Not only has this unique business card become an overnight internet sensation but also, Maushi's phone just hasn't stopped ringing! Job offers have been pouring in from every corner of India. When I spoke to Dhanashree about this episode, her exuberance got transferred to me instantly. She was like a pulsating energy bomb, a tad numbed in bits by the dizzying speed and explosion of such a simple idea, born out of good stead. Today, when Maushi met Dhanashree, she couldn't stop gushing!! She simply surrendered her phone to Dhanashree to manage the incessant enquires.
Dhanashree got back home from a long day at work and saw her house maid; Geeta Maushi visibly upset.
The reason, losing a job.
Not her fault but a situational issue.
The bigger problem being, an income deficit, close to 4000 rupees a month!
.
Dhanashree’s heart went out for maushi’s plight and she decided to put her branding skills to good use.
.
Within twenty four hours, a smart business card was designed and 100 cards printed!
Dhanashree further guided maushi to hand out the cards in their neighbourhood with the help of the society watchman.
.
This seemingly small step taken towards extending help catapulted into an unimaginable reaction!!!
.
Not only has this unique business card become an overnight internet sensation but also, Maushi’s phone just hasn’t stopped ringing!
Job offers have been pouring in from every corner of India.
.
When I spoke to Dhanashree about this episode, her exuberance got transferred to me instantly.
She was like a pulsating energy bomb, a tad numbed in bits by the dizzying speed and explosion of such a simple idea, born out of good stead.
.
Today, when Maushi met Dhanashree, she couldn’t stop gushing!!
She simply surrendered her phone to Dhanashree to manage the incessant enquires.
As Dhanashree began sifting through the messages, she was awestruck!
Red FM was trying to reach maushi, news channels were vying to cover her story and WhatsApp was going berserk!!
.
And, it all started with a little flicker in a good heart wanting to share it’s flame with another candle.